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Before and after pairs

Recent work for a builder, a landscaper or a decorator, shown as three static before and after pairs.

In each pair the before photograph is square and narrower, the after photograph wider at 3:2, the two cut to the same height so their feet line up, with a Before label over one and an After tag on a solid plate over the other. A ruled caption row under each pair names the job and the place on the left and what was done on the right. No slider and no script: six images and six lines you replace in the editor. States no colour and no font of its own.

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Look: Pairs
ThemePreview size
Twenty Twenty-Five·1280px

Manrope typefacergb(255, 255, 255) ground1280px viewport

Start here

What to change first

The six photographs (a before and an after of the same job, taken from the same spot), the three caption rows and the paragraph under the heading.

The signature moment

The after is the bigger picture

In every pair the before is a narrower square and the after a wider 3:2 frame, cut to the same height so their feet line up. The columns are 40 and 60 per cent, and a square at two fifths of the width is exactly as tall as a 3:2 frame at three fifths, so the pair reads as one level strip in which the result simply takes more room. The scale difference is the argument, and it survives colourlessness because it is proportion, not paint. The After tag is the one solid plate on the section; Before is a bare label.

Theme handoff

What comes from where

From your theme

  • The ground is base and all type is contrast, each a two-rung chain, at 4.5:1 or better in the stock themes.
  • The After tag inverts: contrast ground, base text.
  • The label starts on role-label and falls through to contrast; the caption rules are currentColor.
  • The heading is off the type ladder on purpose, a bare clamp(2.75rem, 6vw, 6rem). Caption titles are the second mass at clamp(1.25rem, 1.8vw, 1.75rem); body copy takes medium. The typeface is your theme's.

Set by this pattern

  • Each pair is a core/columns block that does not stack on a phone, so Before and After stay side by side at 390px; the heading row above it does stack below 782px.
  • Type never sits on a photograph: both tags sit above their frames.

Full pattern notes

Why it works, and how it is built

Open a topic for the complete design reasoning, editing guidance and implementation notes.

Design rationaleComposition, intent and nearest alternatives

Overview

Recent work for a builder, a landscaper or a decorator. A label, a display heading and a short paragraph open the section; under them three before and after pairs run down the page, each with one ruled caption row naming the job, the place and what was done. Static images only: the dragging slider is a Designed Pattern.

The signature moment: the after is the bigger picture

In every pair the before is a narrower square and the after a wider 3:2 frame, cut to the same height so their feet line up. The columns are 40 and 60 per cent, and a square at two fifths of the width is exactly as tall as a 3:2 frame at three fifths, so the pair reads as one level strip in which the result simply takes more room. The scale difference is the argument, and it survives colourlessness because it is proportion, not paint. The After tag is the one solid plate on the section; Before is a bare label.

Make it yoursVariations and the edits to make first

What to change first

The six photographs (a before and an after of the same job, taken from the same spot), the three caption rows and the paragraph under the heading.

Theme behaviourInheritance, fixed decisions and contrast

What it inherits from your theme

  • The ground is base and all type is contrast, each a two-rung chain, at 4.5:1 or better in the stock themes.
  • The After tag inverts: contrast ground, base text.
  • The label starts on role-label and falls through to contrast; the caption rules are currentColor.
  • The heading is off the type ladder on purpose, a bare clamp(2.75rem, 6vw, 6rem). Caption titles are the second mass at clamp(1.25rem, 1.8vw, 1.75rem); body copy takes medium. The typeface is your theme's.

What it decides for itself

  • Each pair is a core/columns block that does not stack on a phone, so Before and After stay side by side at 390px; the heading row above it does stack below 782px.
  • Type never sits on a photograph: both tags sit above their frames.
Technical notesBlock mechanics, responsive behaviour and constraints

The Styled look

limestone-and-fern states pale limestone #efeadf, dark green-black #1d2a1f type and rules, and the After tag on a fern green #3f6b35 plate with limestone text (5.2:1), set throughout in Avenir Next. It is for a landscaper or a builder whose work is mostly outdoors.

Questions

Before and after pairs: common questions

Does Before and after pairs need a plugin?

No. It is built only from core WordPress blocks (column, columns, group, heading, image and paragraph), so it pastes into the block editor with nothing to install.

Will Before and after pairs match my theme?

Choose by variation. Pairs takes your theme’s palette; Limestone and fern brings its own colours.

How many variations does Before and after pairs have?

2: Pairs and Limestone and fern. Each is its own markup; choose one in the toolbar above the preview before you copy.

Can I use my own images?

Yes. Sample images stay in the copied blocks. Replace them in WordPress; pasting does not upload them to your Media Library.

Is Before and after pairs free?

It is included with a subscription, with every Core Pattern and variation. 56 Core Patterns are free to copy without one.

The markup

19KB of core-block markup, 6 blocks (column, columns, group, heading, image, paragraph), and nothing else: paste it into the block editor and it becomes editable blocks wearing your theme.

Subscribe to copy it, £119 a yearWhat you copy is yours forever. Cancel whenever.

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