Start here
What you change first
Edit the names and copy in the native groups. Duplicate complete cards or rows to expand the collection.
The signature moment
Typographic client wordmarks
The base uses the theme's colour and type. The chalk-and-moss variation states the original Designed Pattern's palette and system face.
Full pattern notes
Why it works, and how it is built
Open a topic for the complete design reasoning, editing guidance and implementation notes.
Design rationaleComposition, intent and nearest alternatives
Overview
Six oversized client names read as quiet typographic credits beneath a short introduction.
The signature moment: typographic client wordmarks
The base uses the theme's colour and type. The chalk-and-moss variation states the original Designed Pattern's palette and system face.
Make it yoursVariations and the edits to make first
What you change first
Edit the names and copy in the native groups. Duplicate complete cards or rows to expand the collection.
Theme behaviourInheritance, fixed decisions and contrast
Contrast
The base pairs the theme's base and contrast chains. The styled variation sets ground and ink together on every coloured panel. Readable text targets 4.5:1, with large headings eligible for 3:1.
Technical notesBlock mechanics, responsive behaviour and constraints
Responsive behaviour
The core grid reflows into fewer columns as its available width narrows. The composition becomes a single readable column on a phone.
Plugin requirements
None. This section uses core WordPress blocks and no script.
Questions
Good Company: common questions
Does Good Company need a plugin?
No. It is built only from core WordPress blocks (button, buttons, group, heading and paragraph), so it pastes into the block editor with nothing to install.
Will Good Company match my theme?
Choose by variation. Good Company takes your theme’s palette; Chalk And Moss brings its own colours.
How many variations does Good Company have?
2: Good Company and Chalk And Moss. Each is its own markup; choose one in the toolbar above the preview before you copy.
Is Good Company free?
It is included with a subscription, with every Core Pattern and variation. 50 Core Patterns are free to copy without one.
Which WordPress version does it need?
Requires a block theme on WordPress 7.0. Classic themes and page builders are outside our supported setup. Adaptive patterns use the block theme’s colour, spacing and typography presets; styled variations declare their own colours or type.
The markup
Core block markup and nothing else. Copy it, then paste it straight into the block editor: WordPress reads the delimiters and rebuilds the blocks.
Fetching the markup…
Variation: Chalk And Moss
Fetching the markup…