Start here
What to change first
The date, time and practitioner (keep them current, or say "this week"), the Book online link, the phone number and its tel: link, and the phone hours.
The signature moment
The next free slot is the headline
The heading is not "Book now"; it is a date and a time. "Tuesday 14 October, 9.40am" at clamp(2.5rem, 5.2vw, 4.75rem) answers the question a visitor actually has, when can I be seen, before it asks them to act. The call box is the counterweight: a smaller, boxed second route at 40 per cent. It survives colourlessness because it is scale and a box, not colour.
Theme handoff
What comes from where
From your theme
- The ground is
baseand every line of type iscontrast, each a two-rung chain. Text is at 4.5:1 or better in the stock themes. - The labels start on
role-label, the box rule onrole-rule, the number onrole-link; all fall through tocontrast. - Book online is your theme's own button: it states no colour, only 0.875rem of padding above and below so it clears 44px in every stock theme.
- The heading is off the type ladder on purpose, a bare clamp: the slot is the composition. Body copy takes
medium. - The typeface is your theme's.
Set by this pattern
- The columns are 60 and 40 per cent, centred on each other, and stack below 782px with the slot first.
- The number is a transparent
core/buttonwithtel:behind it, never a bare anchor.
Full pattern notes
Why it works, and how it is built
Open a topic for the complete design reasoning, editing guidance and implementation notes.
Design rationaleComposition, intent and nearest alternatives
Overview
A booking band for a physio, a dentist, a vet or a salon. The next free slot is set at display size, with who it is with, a Book online button and a line on cancelling. Beside it a ruled box offers the other way in: or call reception, the number as a large tap-to-call link, and the phone hours.
The signature moment: the next free slot is the headline
The heading is not "Book now"; it is a date and a time. "Tuesday 14 October, 9.40am" at clamp(2.5rem, 5.2vw, 4.75rem) answers the question a visitor actually has, when can I be seen, before it asks them to act. The call box is the counterweight: a smaller, boxed second route at 40 per cent. It survives colourlessness because it is scale and a box, not colour.
Make it yoursVariations and the edits to make first
What to change first
The date, time and practitioner (keep them current, or say "this week"), the Book online link, the phone number and its tel: link, and the phone hours.
Theme behaviourInheritance, fixed decisions and contrast
What it inherits from your theme
- The ground is
baseand every line of type iscontrast, each a two-rung chain. Text is at 4.5:1 or better in the stock themes. - The labels start on
role-label, the box rule onrole-rule, the number onrole-link; all fall through tocontrast. - Book online is your theme's own button: it states no colour, only 0.875rem of padding above and below so it clears 44px in every stock theme.
- The heading is off the type ladder on purpose, a bare clamp: the slot is the composition. Body copy takes
medium. - The typeface is your theme's.
What it decides for itself
- The columns are 60 and 40 per cent, centred on each other, and stack below 782px with the slot first.
- The number is a transparent
core/buttonwithtel:behind it, never a bare anchor.
Technical notesBlock mechanics, responsive behaviour and constraints
The Styled look
pearl-and-rosewood states a pearl ground #f8f3f0, near-black type #2b2226 (14:1), a white call card, and a rosewood #8b3a50 pill button with pearl text (6.8:1) and a rosewood number. The heading and the number are Georgia, the rest Helvetica. It is for a clinic, a dental practice or a salon.
Questions
CTA book appointment: common questions
Does CTA book appointment need a plugin?
No. It is built only from core WordPress blocks (button, buttons, column, columns, group, heading and paragraph), so it pastes into the block editor with nothing to install.
Will CTA book appointment match my theme?
Choose by variation. Book appointment takes your theme’s palette; Pearl and rosewood brings its own colours.
How many variations does CTA book appointment have?
2: Book appointment and Pearl and rosewood. Each is its own markup; choose one in the toolbar above the preview before you copy.
Is CTA book appointment free?
It is included with a subscription, with every Core Pattern and variation. 56 Core Patterns are free to copy without one.
Which WordPress version does it need?
Requires a block theme on WordPress 7.0. Classic themes and page builders are outside our supported setup. Adaptive patterns use the block theme’s colour, spacing and typography presets; styled variations declare their own colours or type.
The markup
Core block markup and nothing else. Copy it, then paste it straight into the block editor: WordPress reads the delimiters and rebuilds the blocks.
Fetching the markup…
Variation: Pearl and rosewood
Fetching the markup…